Tourism businesses announce good prospects for 2022
Dang Minh Truong, chairman of Sun Group, which owns a number of luxury hotels and resorts across Vietnam, said the tourism industry will continue to face challenges this year due to the Covid-19, but that everything would gradually get better as the country changed. its strategy of zero cases of Covid to live safely with the pandemic.
His company has modernized all of its hotels, resorts and theme parks across the country, developed new tourism products and stepped up pandemic prevention measures, he said.
This year, he plans to invest in more theme parks and luxury accommodation, as domestic and international tourism gradually picks up, he said.
Nguyen Nguyet Van Khanh, deputy marketing director of large travel company Vietravel, said his company this year will prioritize resuming domestic tourism and welcoming tourists from Northeast Asia and Russia.
He also plans to begin overseas tours to Thailand, Dubai, Europe and the United States this month, where Vietnamese are exempt from quarantine requirements, he said.
Pham Ha, chairman of Lux Group, which specializes in luxury cruises, said the segment has huge potential and his company plans to launch a series of new tours this year targeting domestic tourists.
As of last month, three of his company’s cruise ships in Ha Long Bay, Lan Ha Bay off Hai Phong City and Nha Trang have been fully booked for weekends and for upcoming vacations. Lunar New Year in February.
Nguyen Chau A, CEO of Oxalis Adventure, a company that takes people on cave tours in central Quang Binh province, said he had high hopes for the revival of tourism this year.
He said his business would focus on the domestic tourism market since the pandemic still restricts overseas travel.
In the past two years, he’s taken more than 10,000 Vietnamese tourists to Son Dong, the world’s largest cave, and the tour is already almost fully booked for this year, he said.
He has started to prepare an international promotional campaign in 2023, and will organize a tour at the end of January for a BBC team coming to film in Phong Nha-Ke Bang National Park.
Ha said that Lux Group’s 2022 goal is to reach 50% of 2019 revenue.
“The tourism industry has slowly come out of the tunnel and is able to see the light.”
Khanh is also optimistic.
“After more than a month of adjusting to the new normal, the tourism industry has shown signs of recovery,” she said.
Vietnam reopened to foreign tourists in November after nearly two years.
Over the following month, more than 3,500 foreign visitors came on the tour, said Nguyen Trung Khanh, head of Vietnam’s National Tourism Administration.
The country expects to receive five million foreign visitors under the vaccination passport program in 2022.