A Day With Dina Goldentayer, Miami’s #1 Luxury Realtor
- Miami’s top real estate agent, Dina Goldentayer, sold $750 million worth of real estate in 2021.
- The 39-year-old agent is selling mansions and record properties to big names.
- She explains how she is coping with the high demand for real estate in Florida.
In real estate, the numbers speak for themselves, and Miami realtor Dina Goldentayer’s numbers speak loudly.
Last year alone, broker Douglas Elliman amassed $750 million in home sales, making him Miami’s No. 1 individual agent by sales volume, according to RealTrends.
Goldentayer, 39, began her career in 2005, when she moved from Maryland to Florida, where she studied government and politics. Now she’s selling a dizzying array of luxury homes as the Sunshine State takes center stage in popular consciousness.
The pandemic has sparked a boom in Florida’s residential real estate market as people ranging from Wall Street to millennials working remotely have taken advantage of the ability to work from anywhere and move into the south for at least part of the year.
Financial executives, venture capitalists, and crypto investors are drawn to the slower pace, bigger homes, tax breaks, and weather, among other perks. A recent report by brokerage firm Redfin found that Miami topped the list of the most popular US cities to move to in the last four months of 2021. While most Miami movers hail from New York, a said Redfin, a large number come from California. thanks to Miami’s recent investments in technology.
Goldentayer’s clients include hedge funders like Third Point founder Dan Loeb and top lawyer Bill Carmody, not to mention numerous celebrities and athletes.
Last year, she sold boxer Floyd Mayweather an $18 million nine-bedroom mansion with an indoor movie theater and gym in Palm Island, an exclusive Miami Beach neighborhood. In 2020, she represented restaurant mogul David Grutman, who runs Liv and Story nightclubs, in his purchase of a $10.25 million Miami Beach estate that includes a recording studio.
She’s also setting records: In July, Goldentayer facilitated the largest land sale in Miami-Dade County. She represented the buyer of a $54.93 million, 1.8-acre waterfront property in Bal Harbor, a lavish village on the northern tip of Miami Beach. The site was home to the Bal Harbor Yacht Club, which has since been demolished.
Goldentayer told Insider she is working seven days a week to meet the high demand for homes in the Miami area. But Goldentayer finds a balance during his work schedule.
“I’ll go all the way, but then find time to recharge the next day,” Goldentayer told Insider. “That’s how I don’t burn out.”
Sometimes in pajamas, Goldentayer answers calls and emails from his four-bedroom, 4,500-square-foot home on the Venetian Islands — a trio of man-made islands located in a scenic waterway between mainland Miami and Miami Beach. Goldentayer is often driven from house to house with a driver, but she sometimes drives her own golf cart to shows near her home. For special occasions, you can even see her arrive at a registration appointment by helicopter.
She let Insider take a look at a typical day on the go.
Goldentayer wakes up and starts her day with a tall glass of hot water followed by green tea – never coffee, which she says is driving her crazy. For more morning peace, she follows a Pilates routine.
She tends to email but has a strict no-call policy. “Nobody wants to get calls in Miami before 9 a.m.,” she told Insider.
Her 18-month-old son, Valor, wakes up, so she spends time with him. Goldentayer met her husband, Ilya Panchernikov, a caviar importer, in St. Barths.
The Venetian Islands — where Goldentayer lives — are a selling point for newcomers to Florida, she said, as young professionals embrace a lifestyle away from cramped cities.
“The Venetian Islands have a very youthful vibe,” Goldentayer said. “Everyone is active. People are jogging on pavement. They’re biking. They’re on paddleboards. They’re definitely appealing to 30s and 40s.”
In what Goldentayer considers a late start for the average agent, she is normally out at 10 a.m. and on her way to the appointment roster.
Often she doesn’t have much to do. She has sold about 60 houses on the Venetian Islands, which have a limited number of houses.
“I think it’s natural to sell where you live,” she said. “I show up in the Venetian almost every day.”
She is currently offering 1384 South Venetian Way — a two-story Spanish-style home with a pool and views of the Intracoastal Waterway — for $13.5 million.
Goldentayer recently arrived by helicopter at another waterfront property she represents. In trendy South Beach, 416 W. San Marino Drive is a residential lot soon to be transformed into a 6,357-square-foot, six-bedroom home by Miami architect Max Strang.
For many listings on the Venetian Islands, however, she arrives by golf cart.
“I don’t have a car and I’m not Uber. I have a golf cart,” she said. “Customers love it. They really find out what makes the Venetian special, so they hop in the golf cart with me.”
For trips too long for a golf cart, she has a personal driver who drives her around in a black Cadillac Escalade, which she calls her mobile office.
She told Insider that everything she would do in an office — except for printing — she did from the backseat. Calls, texts, emails and even lunch all happen on the go.
Her office on wheels can take her to Coral Gables, a town southwest of Downtown Miami where she has a $20.9 million listing with seven bedrooms, a library and a tennis court. Or the Cadillac can roll up to Indian Creek — aka the “Billionaire Bunker,” where Tom Brady and Gisele Bündchen and other big names own property — to show off a $55 million waterfront home that will soon be built with 12 bedrooms and 16 bathrooms.
Luxury real estate is in such demand, Goldentayer said, that it sometimes crams into 30 different showings over two days.
Goldentayer said she works from home at least one day a week “schedule permitting.” “I do one day at the office, one day at home, and every other day I’m out in the field,” she added.
Goldentayer, who has 83,000 followers on Instagram, regularly posts photos of the luxury homes she is trying to sell or has successfully sold. She hired a social media team to run her page, as creating all her own content would take up a significant chunk of her day.
Recent posts included an Instagram Reels walkthrough of 29 Indian Creek Island Road – the four-bedroom home Jared Kushner and Ivanka Trump stayed in.
Goldentayer dines with his family and spends more time with his son. She told Insider she preferred to dine at home.
She receives a box delivered daily by the Catered Fit meal prep service, which offers dishes ranging from Brazilian fish stew with tomatoes, peppers and coconut milk to crispy seitan with spinach and walnut pesto.
Goldentayer returns to work, emailing clients on the West Coast.
“There’s been an influx of new, very affluent consumers into the area — we’re called the Wall Street of the South,” Goldentayer said. “California people can’t get a U-Haul fast enough to get out of their state. So we have such an influx of very wealthy individuals moving here, and they want a decent home.”